Rubin Spann | Global Marketing Squared
  • Home
  • Capabilities
  • Case Studies
  • Blog
  • Contact
Select Page
Digital Health Trends for 2022 & Beyond

Digital Health Trends for 2022 & Beyond

by Rubin Spann | Jun 30, 2022 | Blog, Global Marketing Squared

The Global Digitization of Healthcare: #DigitalHealthTransformation     Digital health is an extremely broad term that even industry experts often disagree on. The U.S. Food and Drug Administration (FDA) defines digital health as a broad scope of digital...
Incorporating Video Content in Your Marketing Strategy

Incorporating Video Content in Your Marketing Strategy

by Rubin Spann | Dec 27, 2018 | Marketing

More recently, video content has surged in customer popularity. It’s a medium that requires substantial planning, resources, and internal time in order to yield desired results. As a result, healthcare marketing teams may be hesitant to incorporate the use of video in...
90 Days Post-Launch Is Critical To A Successful Medical Device Launch

90 Days Post-Launch Is Critical To A Successful Medical Device Launch

by Rubin Spann | Aug 28, 2018 | Blog, Marketing, Rubin Spann

The first 90 days post-launch of a medical device product or service are the most critical to the long-term success of the product. During this period, the product or service is now in use and customer-facing, the sales force is actively selling the product, and the...
Why Global Commercial Marketing Teams Often Underperform: Breaking Down the Importance of Brand Diplomacy

Why Global Commercial Marketing Teams Often Underperform: Breaking Down the Importance of Brand Diplomacy

by Rubin Spann | Jul 10, 2018 | Blog, Global Marketing Squared, Rubin Spann

Brand Diplomacy—sounds elegant, doesn’t it? But the truth is, there’s nothing ‘fancy’ about strategic management and flawless execution. There’s nothing flashy about hours of intense – nose to the proverbial grindstone – planning. True, it may not be the...

Recent Posts

  • Digital Health Trends for 2022 & Beyond
  • Need Additional Revenue to Meet Your Year-End Sales Target? A Life-Cycle-Management Review May Help
  • Your Sales Force Needs Help – Quality Content Is The Solution
  • Incorporating Video Content in Your Marketing Strategy
  • Ways to Align Your Marketing and Sales Teams

Archives

  • June 2022
  • April 2019
  • January 2019
  • December 2018
  • October 2018
  • August 2018
  • July 2018
  • June 2018

Categories

  • Blog
  • Global Marketing Squared
  • Marketing
  • Rubin Spann
  • Uncategorized

Meta

  • Register
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org

Social Media

  • Behance
  • Contently
  • Twitter
Copyright © Rubin Spann · 2018